October 31, 2013

Lowrance Introduces Sonarhub Sounder

New All-in-One Solution Combines StructureScan® HD and CHIRP Sonar

Lowrance and Simrad Yachting announced today the SonarHubTM Sounder. Delivering best-in-class StructureScan HD and CHIRP fishing technologies in one compact module, SonarHub is ideal for marking fish and tracking lure action, and provides easy-to-understand, picture-like views of structure and bottom detail. 

Adding StructureScan® HD and CHIRP sonar technology to compatible Lowrance HDS and Simrad NS multifunction fishfinder/chartplotter displays, the SonarHub performance module is a plug-and-play network solution that makes it easier than ever to identify productive fishing areas.

Offering a performance advantage in any situation, the new module’s Frequency Sweeping Pulse Compression technology – known as CHIRP sonar — provides high definition detail to depths of 3,500 feet, while its StructureScan HD functionality gives boaters picture-like displays for more productive fishing, diving and search and recovery operations.

An exclusive combination of DownScan Imaging™ technology and side-scan imaging, StructureScan HD includes an enhanced transducer design that features three dedicated signals for best-in-class side-scanning range and resolution. It provides crisp, clear views directly beneath a boat for a stunning presentation that separates and clearly exposes fish targets from surrounding structure. CHIRP provides anglers with digitally purified, crystal clear images of individual fish markings and clear separation of fish from other targets, structure, thermoclines and the bottom. When paired with an AIRMAR® TM 150 transducer, the CHIRP sonar has extremely efficient pulse generation that provides improved target resolution and noise rejection, as well as wide coverage for perfect arches that clearly identify fish targets. 

Leif Ottosson, CEO, Lowrance and Simrad Yachting said: “The new SonarHub module delivers the benefits of our revolutionary StructureScan HD and CHIRP technologies in one device. The all-in-one module adds meaningful benefits by offering two unique views that are sure to help anglers make the most of their time on the water and catch more fish.”

With plug-and-play compatibility with the Lowrance HDS Gen2 and Gen2 Touch fishfinder/chartplotter models, as well as Simrad NSS Sport, NSE Expert and NSO Offshore multifunction displays, SonarHub has three built-in Ethernet ports that allow quick and convenient networking without the need for an addtional Ethernet networking module. 

The sounder is compatible with a range of transducers including the AIRMAR TM 150 single-channel CHIRP transducer and existing StructureScan HD transducers. The module is also compatible with the all-new SpotlightScanTM Sonar* surround-scanning trolling-motor transducer that pinpoints structure and fish targets ahead and around the boat without disturbing areas before you have a chance to fish them. The SonarHub Sounder is backed by the Lowrance and Simrad Advantage Service Programs. 

For more information on the new SonarHub Sounder module, please visit www.lowrance.com or www.simrad-yachting.com.

* SpotlightScan Sonar trolling-motor transducer is only compatible with Lowrance HDS Gen2 and Gen2 Touch displays. The addition of a SonarHub Sounder module is required for SpotlightScan Sonar operation with HDS Gen2 non-Touch models.


SonarHub Sounder Module


SonarHub screens

SonarHub Screen Shots of CHIRP and StructureScan HD

For imagery and other editorial requests, please contact: 

Lori Foster
Navico EMEA

About Lowrance and Simrad : The Lowrance, Simrad and B&G brands are wholly owned by Navico.AS. A privately held, international corporation, Navico is currently the world’s largest marine electronics company, and is the parent company to leading marine electronics brands: Lowrance, Simrad Yachting and B&G. Navico has approximately 1,500 employees globally and distribution in more than 100 countries worldwide. www.navico.com